25/10/2015

giffgaff doesn't tie you down

By Nellie Veltman

Echo's Digital Noise branding and illustrations for 'no contracts' mobile network giffgaff appear across London buses and press ads.

We're very excited to see our Digital Noise branding and illustrations for 'no contracts' mobile network giffgaff appear across London buses and press ads. 

Rather than creating a singular solution, the new giffgaff branding has a range of personalities that can be deployed in appropriate brand solutions. This duality keeps the brand lively, surprising and appealing to a young audience. 

Charlie Smith, giffgaff brand manager explains: "giffgaff is constantly evolving at the same rate as our member base, we we wanted to represent this movement with a digital noise design that is never the same, constantly changing and moving." 

The illustrations highlight giffgaff's refreshing 'no contract' offering that 'doesn't tie you down'. 

 

 

 

Recommended For You

Press

Kiss the Moon, a sleep brand specialising in night-time beauty products, has launched its range of 100% natural beauty oils with packaging designed and created by ECHO Brand Design.

Rachel Felwick
Press

Echo designs new premium juice and smoothie brand for Backman Marte Company based in the Dominican Republic. 

Benjamin Farrell
Inspiration, ECHO Life
Drowned Man
On Tuesday 16th July, a small Echo contingent entered a vast warehouse, once the sorting offices of the Royal Mail, next to Paddington station. For the next three hours, they would find themselves wearing eerie white masks and wandering alone through a series of sets, trying to unravel the secrets of the Drowned Man.
Benjamin Farrell
Opinion
cadbury's creme egg

Oh dear, oh dear. The nation is in shock. Twitter is aflame. Something terrible has happened… Mondelez has messed with the iconic Cadbury’s Crème Egg. 

Sophie Strang