ECHO designs POS for wheyhey ice cream in ODEON cinemas

By Nellie Veltman

ECHO brands new point of sale campaign for Wheyhey to be sold in selected ODEON cinemas nationwide.

Wheyhey is the world's first protein enriched ice cream. Wheyhey's delicious, healthy and nutricious ice cream will give cinema goers a tasty and healthier alternative to eat whilst film viewing. A celebration of cinematic design cues, ECHO's point of sales branding will feature in selected ODEON cinema's Nationwide. Hooray for tasty, healthy cinema snacking!

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